JT Smith is the owner of The Game Crafter, but he also holds a number of other roles. In the past 22 years, JT has built 21 businesses—The Game Crafter, Tabletop Events, and Plain Black. Using his lofty experience, JT shares his insights on growth and business in relation to Paul Jarvis’ book “Company of One.”
Paul Jarvis is a web designer and author of “Company of One,” a book that centers around the idea that growth does not necessarily equate to success in business. In part 1 of Paul’s interview, he discusses the many masks that truth can wear, how to show love for your clients in unique ways, and why bigger isn’t always better when it comes to business—and life in general.
Howard Benson is an American music producer and multi-instrumentalist. In part 2 of his interview, he discusses his responsibilities as a producer, the music of the zeitgeist, and the importance of understanding oneself and their audience in the music industry and in any business.
Emma Siemasko is the Founder of Stories by Emma. She is a copywriter who specializes in content marketing strategy and building a brand voice. Emma explains why copy is important, provides her non-negotiable list for creating “good” digital marketing copy, and offers her advice on the intimidating realm of case study copy.
Alex Nerney, Co-founder of six-figure blogs Create and Go and Avacadu, joins me for part 2 of our discussion focused on blog and podcast monetization.